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U.S. Consumer Direct Wine Sales Steady at $3 Billion in 2009
U.S. wineries increased use of social networking and direct marketing to offset a weak economy in 2009 – winery managers remain optimistic about direct sales growth in 2010
Christmas Cant Come Soon Enough!
The drinks industry is not looking forward to a very merry Christmas with many predicting the worst for ten years as the off trade retailers slash champagne prices by fifty per cent, and Christmas on trade bookings are down by sixty per cent versus last year
Have people suddenly stopped drinking, and has the drink responsibly message from government finally got through, or are there sectors still in growth
Wine Online Goes Upmarket
The profile of wine online sales has changed dramatically across the last six weeks as consumers ready themselves for Christmas Wine online is changing from being very price driven and mass market, to more discerning and quality led
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